Beluga @ BIFEX 2018 - The Beirut International Franchise Forum and Exhibition

Beluga Founder Edwin Strauss speaks about how to transform insights into tangible retail strategies.

The Beirut International Franchise Forum and Exhibition BIFEX is a yearly event that the LFA has organized since 2011. All six BIFEX editions have been well-received by LFA members, government officials, the private sector, Arab retailers and entrepreneurs, and the media. Each edition attracted almost 500 businessmen and businesswomen per event. The LFA is now delighted to announce the eighth edition, BIFEX 2018. 

BIFEX 2018 will demonstrate that the retail industry, and the brands it comprises, is one of the important engines of economic growth, and is well-placed to play a major role in the hoped-for economic revival of the country. The Forum will present the new ideas, technologies and innovations that Lebanese and Arab companies will need to enhance their competitive advantages. This will also help Lebanon to move forward and reclaim its prominent position as a hub of business, commerce, tourism and culture.